Branded key phrase drop

Did you skilled one thing like this: actual Model key phrase which is your organization key phrase dropped in impressions however flat in clicks?

For instance: web site title is www.youme.com and that i looked for the model key phrase in Google: ‘youme’ or ‘you me’ then it exhibits as the primary place in rating, after all, that must be the case.

Nonetheless, i noticed a decline in impressions. It’s type of bizarre. Though fortunately it has a flat pattern in clicks and place has no adjustments.

For those who skilled one thing like this, are you able to share the explanation why that occurred. Thanks!

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